Savings So Good, They Deserve Their Own End Zone — Feb. 5–8

LAKEWOOD, Colo. , Jan. 30, 2026 /PRNewswire/ -- Natural Grocers®, the nation's leading family-operated organic and natural grocery retailer, is gearing up for game day with unbeatable savings on all your must-have snacks and party essentials. Whether you're hosting a crowd or enjoying a cozy watch party, these deals make it easy to stock up without fumbling your budget.

BIG GAME SPECIALS
Make a play for big savings with Natural Grocers'  Big Game Specials , running February 5–8 at all locations for {N}power members. ^[i] Huddle up for deep discounts of up to 40 percent off fan favorites including:

• Organic Avocados: 99 cents/each (limit 3)
• Frontera® Salsas: 2/$7.00 - 16 oz
• Charcutnuvo^TM Organic Chicken Sausages: $6.39/10 oz
• Nancy's® Organic Sour Cream: $1.89/8 oz
• The Good Crisp Company ^TM Potato Crisps: $2.99/5.6 oz

SCORE MORE WITH {N}POWER®
{N}power members can score even bigger wins with additional exclusive discounts:

• Feb. 5–8 : 15% off all beer and all other alcoholic beverages. ^[ii]
• Big Game Burritos: Feed up to four people for under $17 with Natural Grocers' hearty, "Crave-Worthy Burritos" Meal Deal, including Thousand Hills® 80/20 Grass-Fed Ground Beef, Natural Grocers® Brand Organic Flour Tortillas and Cheese Blocks, plus Muir Glen^TM Select Organic Salsa, and organic produce options. These crowd-pleasing burritos deliver big flavor with minimal prep time — perfect for fueling fans before kickoff.

Vegetarian options for under $12. Offer ends March 31, 2026. ^[iii]

To become an {N}power member visit naturalgrocers.com/join or download the app to sign up. ^[iv]

A BIG-SCREEN SWEEPSTAKES
Get ready for the ultimate game day upgrade! Natural Grocers is hosting its Big‑Screen Sweepstakes, giving customers the chance to win a stunning 75" Samsung® Neo QLED 4K TV. From Feb. 5–8, shoppers can visit their local Natural Grocers store and enter in person for a shot at this grand prize, valued at $1900. One lucky fan will walk away with the ultimate viewing experience — crystal-clear action, vibrant color and bragging rights for days. ^[v]

TOUCHDOWN-WORTHY RECIPES
No matter who claims victory on the field, you'll score big with these winning game day recipes. From easy fan appetizers to savory snacks, these dishes are built for fans who play to win.

• Easiest Organic Guacamole Recipe
• Build Your Own Slow Cooker Chicken Tacos
• A Trio of Dips
• Kim's Fast and Easy Meatballs with a Kick
• Savory or Sweet Popcorn Snack Mixes

To learn more about a natural approach to living with sale items, recipes, educational articles, and more, subscribe to the free Health Hotline® Magazine at naturalgrocers.com/health-hotline. Customers can also simplify and save by downloading the Natural Grocers Mobile App.

• View Natural Grocers' complimentary press kit.
• For media inquiries, please email kmacarelli@naturalgrocers.com.

ABOUT NATURAL GROCERS
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products and dietary supplements. The grocery products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial flavors, preservatives or sweeteners (as defined by its standards), synthetic colors or partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products and free-range eggs. Natural Grocers' flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers and Crew make informed health and nutrition choices. Natural Grocers is committed to its Five Founding Principles—including its "Commitment to Community" and "Commitment to Crew." In fiscal year 2025, the Company invested more than $16 million in incremental compensation and discretionary payments for Crew. Headquartered in Lakewood, CO, Natural Grocers has 168 stores in 21 states. Visit naturalgrocers.com for more information and store locations.

^[i] Offers valid to registered {N}power members 2/5/2026 to 2/8/2026. Enter phone number at checkout to redeem. Limit 3 per customer, per product, for in-store purchases at participating Natural Grocers stores. Pricing excludes tax and is subject to change without notice. Quantity limited to stock on hand; no rain checks. Natural Grocers reserves the right to correct errors. {N}power offers available only to registered members and are subject to program terms and conditions available at https://www.naturalgrocers.com/terms.

^[ii] Offers valid to registered {N}power members 2/5/2026 to 2/8/2026 for in-store customer purchases only at participating Natural Grocers® locations. Must be 21 or older for alcohol purchases. Please drink responsibly. Quantity limited to stock on hand; no rain checks. Pricing excludes taxes and is subject to change without notice. Void where prohibited by law.

^[iii] Offer only available to registered {N}power members. Price excludes tax. Must enter phone number at checkout to redeem. Offer ends March 31, 2026 and is redeemable only for in-store purchases at participating Natural Grocers stores. Pricing subject to change without notice. Quantity limited to stock on hand; no rain checks. Natural Grocers reserves the right to correct errors.

^[iv] Message and data rates may apply. See naturalgrocers.com/privacy for Privacy Policy and naturalgrocers.com/terms for the {N}power terms of use. 

^[v] NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE CHANCES OF WINNING. Open only to legal residents of the following states who are at least 18 years old at the time of entry: Arizona, Arkansas, Colorado, Idaho, Iowa, Kansas, Louisiana, Minnesota, Missouri, Montana, Nebraska, Nevada, New Mexico, North Dakota, Oklahoma, Oregon, South Dakota, Texas, Utah, Washington and Wyoming. 1 winner company wide. Sweepstakes start on February 5, 2026, and end on February 8, 2026. The winner will receive, in Sponsor's sole and absolute discretion, either: a 75" Samsung Neo QLED 4K TV or $1,900 cash. Natural Grocers employees, including members of their households, are not eligible for this offer. For official rules and complete details, visit www.naturalgrocers.com/sweepstakes. Sponsor: Vitamin Cottage Natural Food Markets, Inc.

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SOURCE Natural Grocers by Vitamin Cottage, Inc.