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2 October 2024

Eagle Eye Solutions Group plc

("Eagle Eye", the "Group", or the "Company")

Eagle Eye achieves MACH Alliance certification

Eagle Eye (LSE: "EYE"), a leading SaaS and AI technology company that creates digital connections enabling personalised, real-time marketing at scale, has become a certified member of the MACH Alliance, a not-for-profit industry body dedicated to advocating for open, best-of-breed technology ecosystems.

The MACH Certification program is designed to give enterprises confidence they are choosing best-in-class vendors that can deliver future-proof technology - a strong endorsement of the quality of Eagle Eye's technology offering. MACH principles provide the foundation for these enterprises to build modern, flexible, and scalable digital systems, especially suited for those that need to adapt quickly to customer needs and technological advancements.

With Eagle Eye's partners, Google Cloud, commercetools and Bloomreach, already MACH members, certification and membership is another positive step as part of the recently announced focus to increase market penetration through alliances and partnerships.

Tim Mason, CEO of Eagle Eye, said: "Ensuring our technology can integrate with other best-in-class vendors has been a strategic priority for Eagle Eye and we are, therefore, delighted to achieve this certification from such an important industry organisation. We look forward to working alongside many of our key partners and other members of MACH to champion open and cloud-native SaaS technology ecosystems and drive continued innovation and collaboration."

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About Eagle Eye

Eagle Eye is a leading SaaS technology company enabling retail, travel and hospitality brands to earn the loyalty of their end customers by powering their real-time, omnichannel and personalised consumer marketing activities.

Eagle Eye AIR is a cloud-based platform, which provides the most flexible and scalable loyalty and promotions capability in the world. More than 850 million personalised offers are executed via the platform every week, and it currently hosts over 500 million loyalty member wallets for businesses all over the world. Eagle Eye is trusted to deliver a secure service at hundreds of thousands of physical POS destinations worldwide, enabling the real-time issuance and redemption of promotional coupons, loyalty offers, gift cards, subscription benefits and more.

The Eagle Eye AIR platform is currently powering loyalty and customer engagement solutions for enterprise businesses all over the world, including Asda, Tesco, Morrisons, Waitrose and John Lewis & Partners, JD Sports, Pret a Manger, Loblaws, Southeastern Grocers, Giant Eagle, and the Woolworths Group. In January 2024, Eagle Eye launched EagleAI, a next-generation data science solution for personalisation, already being used by leading retailers worldwide including Carrefour, Auchan and Pattison Food Group. Web - www.eagleeye.com