Investor sentiment drops as markets rise, survey finds
Meeting with a financial advisor helps alleviate concerns
Results of the annual Scotia Global Asset Management Investor Sentiment survey, released today, indicate that 44% of investors surveyed are feeling negative about their investments, compared to only 32% a year ago.
Top risks to portfolios over the next one to two years respondents cited were: cost of living (49%), economic recession (49%) and trade tariffs (46%).
Separately,
"It is understandable to be concerned about one's investments, and while broad equity markets appreciated significantly in 2025 the ride wasn't smooth. What's key is finding a balance between managing short-term needs while at the same time not sacrificing the growth potential needed to meet long-term goals like retirement," says
Retirement savings a greater cause for concern
Approximately four in ten investors (38%) say they are more concerned about funding their retirement than a year ago – and while long-term saving remains the top financial priority for most, more are focused on managing day-to-day expenses (17%) and paying down or restructuring debt (10%) than in 2024.
Professional financial advice spurs confidence
For those who met with their advisor in the past six months, 86% say their advisor makes them feel confident in their financial situation, compared to only 68% who had not met with their advisor in that period. More than half (57%) of investors would like additional assistance from their advisor to feel more confident.
"Regular meetings with financial advisors go a long way to addressing questions and alleviating concerns. Our commitment – to enrich our clients' financial futures with innovative investment solutions delivered in partnership with comprehensive wealth advice – remains critically important, as the survey results show again this year," adds
Younger investors experimenting more with AI, but not exclusively
Some investors are using generative AI tools for investment advice – especially younger investors – but few rely on it completely. Approximately four in ten investors under 40 years old have used social media (43%) or AI tools (38%) to help guide their investment decisions, while total investor use is under 20% for each. However, only 7% of all surveyed investors have made investment decisions based solely on AI recommendations. Approximately two-thirds (65%) of investors under age 40 still use an advisor as the primary way to manage their investments.
To learn more about the survey, click here.
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The Scotia Global Asset Management Investor Sentiment survey was conducted by
The Scotiabank Worry Poll was conducted from
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