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About the company
Hobonichi Co., Ltd. is a Japan-based company mainly engaged in the operation of Website media and the sale of goods. The Company is involved in the provision of contents through a free Website Hobo Nikkan Itoi Shinbun and the direct sale to individuals by electronic shopping through the Website. Its main products include original designed stationery and groceries, among others. The Company is also involved in the wholesale of its main product Hobonichi Techo and other products, such as books. In addition, the Company is involved in the planning, operation and management of stores, galleries and event spaces TOBICHI, as well as the operation of the social networking service (SNS) application Dokonoko that posts photos of dogs and cats.
- Revenue in JPY (TTM)9.30bn
- Net income in JPY598.50m
- Incorporated1979
- Employees156.00
- LocationHobonichi Co LtdHobonichi Kanda Bldg.3-18, Kandanishiki-choCHIYODA-KU 101-0054JapanJPN
- Phone+81 354223801
- Fax+81 354223806
- Websitehttps://www.hobonichi.co.jp/
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Peer analysis
Key Information
- Key Information
- Stock Performance
- Per Share Data
- Efficiency
- Management Effectiveness
- Profitability
- Financial Strength
- Growth Rates
| Company | Revenue (TTM) | Net income (TTM) | Market cap | Employees | Price/earnings (TTM) | Price/book value (MRQ) | Price/cash flow (TTM) | Price/sales (TTM) | EPS (excl. extraordinary items, TTM) | EPS (incl. extraordinary items, TTM) | Revenue per share (TTM) | Book value per share (MRQ) | Asset turnover (TTM) | Inventory turnover (TTM) | Receivables turnover (TTM) | Revenues per employee (TTM) | Return on avg assets (TTM) | Return on avg assets (5 yr avg) | Return on investment (TTM) | Return on investment (5 yr avg) | Gross margin (TTM) | Gross margin (5 yr avg) | Net profit margin (TTM) | Net Profit margin (5 yr avg) | Quick ratio (MRQ) | Interest coverage (TTM) | Total debt to capital (MRQ) | Payout ratio (5 yr avg) | Revenue (YOY change %) | Revenue (5 yr growth rate) | Net income (YOY change %) | Net income (5 yr growth rate) | Capital expenditure (5 yr growth rate) | Dividend (5 yr growth rate) |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| AVILEN Inc | 1.57bn | 203.07m | 7.60bn | 63.00 | 37.98 | 10.77 | 43.02 | 4.85 | 32.78 | 32.78 | 250.79 | 115.65 | 1.56 | -- | 5.08 | 24,905,050.00 | 20.15 | -- | 27.51 | -- | 70.21 | -- | 12.94 | -- | -- | 49.36 | 0.3368 | -- | 33.55 | -- | 1.12 | -- | -- | -- |
| MarketEnterprise Co Ltd | 25.61bn | 425.66m | 7.69bn | 394.00 | 18.74 | 6.10 | 13.55 | 0.3004 | 76.69 | 76.69 | 4,683.30 | 235.75 | 4.69 | 23.12 | 11.85 | 65,010,430.00 | 9.20 | 1.13 | 45.66 | 3.32 | 33.39 | 35.95 | 1.96 | 0.3069 | 0.9831 | -- | 0.5472 | -- | 30.32 | 17.83 | 201.77 | 10.69 | 9.12 | -- |
| Beaglee Inc | 16.88bn | 1.07bn | 7.96bn | 213.00 | 6.70 | 0.8975 | 3.94 | 0.4716 | 188.61 | 188.61 | 3,000.63 | 1,407.30 | 1.01 | 193.34 | 4.94 | 79,243,380.00 | 6.40 | 3.97 | 11.67 | 7.01 | 33.96 | 35.18 | 6.32 | 4.07 | 1.08 | 25.04 | 0.3394 | 9.51 | -3.32 | 12.14 | 89.13 | 21.28 | -13.49 | -- |
| Paycloud Holdings Inc | 10.29bn | 133.34m | 8.14bn | 301.00 | 63.60 | 1.76 | 13.69 | 0.7909 | 8.02 | 8.02 | 638.26 | 289.06 | 1.15 | 12.77 | 8.80 | 34,188,540.00 | 1.49 | -5.03 | 2.35 | -7.76 | 39.27 | 45.82 | 1.30 | -5.26 | 1.58 | -- | 0.3022 | -- | 49.33 | 53.50 | 93.87 | -0.0288 | 43.35 | -- |
| Schoo Inc | 3.36bn | 175.31m | 8.18bn | 191.00 | 47.56 | 4.29 | 43.20 | 2.43 | 13.54 | 13.54 | 257.60 | 150.23 | 1.15 | 531.70 | 15.51 | 17,592,180.00 | 5.99 | -- | 9.82 | -- | 75.31 | -- | 5.22 | -- | 2.72 | 20.21 | 0.2636 | -- | 17.78 | -- | -4.92 | -- | -- | -- |
| Planet Inc | 3.15bn | 421.33m | 8.35bn | 46.00 | 19.81 | 1.48 | 12.02 | 2.65 | 63.54 | 63.54 | 475.09 | 851.81 | 0.4872 | -- | 6.19 | 68,482,670.00 | 6.52 | 7.50 | 7.04 | 8.18 | 61.57 | 64.37 | 13.37 | 14.85 | -- | -- | 0.00 | 60.59 | -0.3229 | 0.7084 | -12.51 | -1.93 | 8.37 | 1.19 |
| Hobonichi Co Ltd | 9.30bn | 598.50m | 8.45bn | 156.00 | 14.12 | 1.54 | 9.24 | 0.9088 | 257.81 | 257.81 | 4,005.72 | 2,357.11 | 1.35 | 2.22 | 10.24 | 59,611,200.00 | 8.67 | 5.76 | 10.91 | 7.66 | 58.48 | 56.31 | 6.44 | 4.81 | 2.06 | -- | 0.00 | 37.69 | 15.17 | 10.33 | 12.31 | 24.17 | 27.29 | 14.87 |
| Japan PropTech Co Ltd | 4.88bn | 529.38m | 8.71bn | 306.00 | 16.09 | 2.10 | 10.03 | 1.78 | 37.67 | 37.67 | 347.65 | 288.35 | 0.8953 | 41.80 | 11.10 | 15,961,690.00 | 9.70 | 7.93 | 13.51 | 11.55 | 68.06 | 69.00 | 10.84 | 10.24 | 1.05 | -- | 0.00 | 18.17 | 14.39 | 16.40 | 46.41 | 11.31 | 60.90 | -- |
| Dawn Corp | 1.66bn | 429.47m | 8.87bn | 65.00 | 19.08 | 2.87 | 20.42 | 5.35 | 140.90 | 140.90 | 543.99 | 935.68 | 0.5533 | 6.97 | 8.39 | 25,501,220.00 | 14.34 | 13.45 | 15.53 | 14.74 | 66.74 | 66.15 | 25.91 | 24.05 | 10.17 | -- | 0.00 | 16.21 | 9.73 | 9.40 | 7.90 | 15.83 | -11.38 | 19.14 |
| Gurunavi Inc | 13.95bn | -219.48m | 8.93bn | 749.00 | -- | 2.19 | 32.69 | 0.6405 | -3.89 | -3.89 | 247.32 | 92.84 | 1.20 | 18.01 | 6.00 | 18,623,810.00 | -1.88 | -26.48 | -2.40 | -35.83 | 57.75 | 58.19 | -1.56 | -26.43 | 3.13 | -2.64 | 0.3888 | -- | 3.66 | -15.33 | 158.11 | -25.97 | 13.34 | -- |
| Jimoty Inc | 1.85bn | 487.15m | 9.04bn | 48.00 | 18.44 | 5.42 | 17.71 | 4.90 | 49.18 | 49.18 | 186.45 | 167.33 | 0.962 | -- | 10.40 | 38,475,380.00 | 25.38 | 25.16 | 30.81 | 32.55 | 90.46 | 89.45 | 26.38 | 22.94 | -- | 1,353.38 | 0.1911 | 0.00 | 1.28 | 7.02 | 8.80 | 37.40 | 37.80 | -- |
| Technologies Inc | 11.29bn | 245.66m | 9.10bn | 136.00 | 37.06 | 6.76 | 7.99 | 0.8066 | 14.52 | 14.52 | 667.05 | 79.64 | 0.6088 | 2.94 | 11.05 | 82,997,080.00 | 4.60 | -- | 12.76 | -- | 29.37 | -- | 7.56 | -- | 0.7908 | 13.54 | 0.6574 | -- | 94.97 | -- | 77.50 | -- | -- | -- |
| GMO Media Inc | 7.10bn | 735.60m | 9.14bn | 214.00 | 12.11 | 2.86 | 10.95 | 1.29 | 403.71 | 403.71 | 3,894.73 | 1,711.86 | 1.22 | 97.85 | 5.82 | 33,155,540.00 | 12.61 | 3.05 | 25.28 | 6.52 | 47.54 | 35.66 | 10.37 | 2.23 | 1.57 | 213.62 | 0.0207 | 88.16 | 5.43 | 9.77 | 58.12 | -- | -7.67 | -- |
| Tokai Soft Co Ltd | 12.10bn | 906.14m | 9.24bn | 808.00 | 9.92 | 1.42 | 7.96 | 0.7638 | 189.31 | 189.31 | 2,528.15 | 1,325.10 | 1.16 | 318.51 | 4.11 | 14,972,280.00 | 8.66 | 7.62 | 11.43 | 9.74 | 23.88 | 23.90 | 7.49 | 7.34 | 1.77 | -- | 0.2232 | 25.84 | 22.22 | 9.67 | 10.47 | 16.61 | -59.93 | 29.67 |
| Fonfun Corp | 1.67bn | 251.51m | 9.31bn | 70.00 | 36.66 | 8.52 | 22.84 | 5.56 | 11.92 | 11.92 | 79.38 | 51.28 | 0.7692 | -- | 8.47 | 23,911,170.00 | 11.56 | 5.58 | 14.37 | 7.07 | 43.19 | 57.48 | 15.03 | 8.04 | -- | 16.14 | 0.4468 | 6.96 | 81.31 | 18.39 | 148.51 | 112.10 | -14.30 | -- |
| NIFTY Lifestyle Co Ltd | 5.23bn | 712.45m | 9.31bn | 109.00 | 13.07 | 1.56 | 8.29 | 1.78 | 111.65 | 111.65 | 819.41 | 938.03 | 0.7732 | -- | 7.91 | 47,969,250.00 | 10.53 | 11.79 | 11.92 | 13.87 | 75.22 | 74.33 | 13.63 | 16.36 | -- | -- | 0.00 | 13.90 | 38.75 | 18.96 | -2.16 | 4.10 | 16.70 | -- |
Data as of Feb 13 2026. Currency figures normalised to Hobonichi Co Ltd's reporting currency: Japanese Yen JPY
0.10%Per cent of shares held by top holders
| Holder | Shares | % Held |
|---|---|---|
| Meiji Yasuda Asset Management Co. Ltd.as of 20 Dec 2024 | 2.40k | 0.10% |
| Rheos Capital Works, Inc. (Investment Management)as of 30 Sep 2025 | 0.00 | 0.00% |
| Kamakura Investment Management Co., Ltd.as of 22 Jul 2025 | 0.00 | 0.00% |
Data from 22 Jul 2025 - 31 Dec 2025Source: FactSet Research Systems Inc.
