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About the company
Baidu Inc is a Chinese language Internet search provider. The Company operates its businesses through two segments, Baidu Core segment and iQIYI segment. Baidu Core segment mainly provides search-based, feed-based, and other online marketing services, as well as products and services from the Company’s new artificial intelligence (AI) initiatives, such as display advertisement and based on performance criteria other than cost-per-click, cloud services, smart devices and services, non-marketing consumer-facing services such as membership, and intelligent driving. iQIYI segment produces, aggregates and distributes a wide variety of professionally produced content, as well as a broad spectrum of other video content, in a variety of formats, including a variety of products and services encompassing online video, online games, online literature, comics and others.
- Revenue in HKD (TTM)147.76bn
- Net income in HKD9.53bn
- Incorporated2000
- Employees35.90k
- LocationBaidu IncBaidu Campus, No. 10, Shangdi10th Street Haidian District,BEIJING 100085ChinaCHN
- Phone+86 1 059928888
- Fax+86 1 059920000
- Websitehttps://www.baidu.com/
Mergers & acquisitions
| Acquired company | 9888:HKG since announced | Transaction value |
|---|---|---|
| JOYY Inc-Live Streaming Business | 51.73% | 2.10bn |
Peer analysis
- Key Information
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- Management Effectiveness
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- Growth Rates
| Company | Revenue (TTM) | Net income (TTM) | Market cap | Employees | Price/earnings (TTM) | Price/book value (MRQ) | Price/cash flow (TTM) | Price/sales (TTM) | EPS (excl. extraordinary items, TTM) | EPS (incl. extraordinary items, TTM) | Revenue per share (TTM) | Book value per share (MRQ) | Asset turnover (TTM) | Inventory turnover (TTM) | Receivables turnover (TTM) | Revenues per employee (TTM) | Return on avg assets (TTM) | Return on avg assets (5 yr avg) | Return on investment (TTM) | Return on investment (5 yr avg) | Gross margin (TTM) | Gross margin (5 yr avg) | Net profit margin (TTM) | Net Profit margin (5 yr avg) | Quick ratio (MRQ) | Interest coverage (TTM) | Total debt to capital (MRQ) | Payout ratio (5 yr avg) | Revenue (YOY change %) | Revenue (5 yr growth rate) | Net income (YOY change %) | Net income (5 yr growth rate) | Capital expenditure (5 yr growth rate) | Dividend (5 yr growth rate) |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Eternal Ltd | 37.03bn | 199.38m | 224.31bn | 6.90k | 1,134.67 | -- | 157.79 | 6.06 | 0.2514 | 0.2514 | 47.25 | -- | -- | -- | -- | 62,154,140.00 | -- | -2.36 | -- | -2.55 | 49.98 | 76.43 | 0.5384 | -4.67 | -- | -1.97 | -- | -- | 67.10 | 50.70 | 50.14 | -- | 112.82 | -- |
| Kuaishou Technology | 156.97bn | 19.66bn | 297.92bn | 24.72k | 15.15 | 3.50 | 10.78 | 1.90 | 4.52 | 4.52 | 36.04 | 19.55 | 0.937 | -- | 21.22 | 6,350,346.00 | 11.74 | -43.77 | 20.81 | -78.15 | 54.73 | 47.78 | 12.53 | -39.35 | -- | -- | 0.2369 | -- | 11.83 | 26.53 | 139.76 | -- | 25.91 | -- |
| Baidu Inc | 147.76bn | 9.53bn | 371.82bn | 35.90k | 40.18 | 1.25 | 19.41 | 2.52 | 3.38 | 3.38 | 53.74 | 108.94 | 0.3029 | -- | 12.06 | 4,115,906.00 | 2.02 | 4.26 | 2.65 | 5.56 | 44.68 | 55.08 | 6.68 | 12.82 | -- | -- | 0.2379 | 0.00 | -1.09 | 4.39 | 18.24 | 63.55 | -15.46 | -- |
| Meituan | 410.42bn | -2.25bn | 502.10bn | 108.90k | -- | 2.65 | 71.96 | 1.22 | -0.6532 | -0.6532 | 65.49 | 31.03 | 1.20 | 98.66 | 107.92 | 3,768,778.00 | -0.6583 | 2.06 | -1.01 | 3.00 | 33.52 | 32.37 | -0.5486 | 2.14 | 1.68 | -- | 0.2345 | 0.00 | 21.99 | 28.19 | 158.43 | 74.10 | 29.66 | -- |
| Cambricon Technologies Corp Ltd | 6.33bn | 2.12bn | 534.64bn | 980.00 | 249.20 | 41.78 | -- | 84.44 | 4.50 | 4.50 | 13.42 | 26.82 | 0.599 | 1.06 | 9.10 | 5,710,798.00 | 20.07 | -12.19 | 21.61 | -13.31 | 55.26 | 52.83 | 33.51 | -103.46 | 8.45 | 111.49 | 0.0103 | -- | 65.56 | 21.48 | 46.69 | -- | 18.57 | -- |
| Holder | Shares | % Held |
|---|---|---|
| The Vanguard Group, Inc.as of 31 Dec 2025 | 82.89m | 3.70% |
| BlackRock Fund Advisorsas of 06 Feb 2026 | 58.93m | 2.63% |
| China Asset Management Co., Ltd.as of 30 Nov 2025 | 34.83m | 1.56% |
| BlackRock Advisors (UK) Ltd.as of 06 Feb 2026 | 30.34m | 1.36% |
| CSOP Asset Management Ltd.as of 05 Feb 2026 | 27.21m | 1.22% |
| Geode Capital Management LLCas of 12 Feb 2026 | 25.55m | 1.14% |
| Krane Funds Advisors LLCas of 05 Feb 2026 | 23.90m | 1.07% |
| Hang Seng Investment Management Ltd.as of 06 Feb 2026 | 17.85m | 0.80% |
| E Fund Management Co., Ltd.as of 30 Jun 2025 | 16.16m | 0.72% |
| Invesco Capital Management LLCas of 06 Feb 2026 | 15.84m | 0.71% |
