Equities

Adtraction Group AB

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Adtraction Group AB

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  • Price (SEK)29.00
  • Today's Change0.20 / 0.69%
  • Shares traded3.70k
  • 1 Year change-5.84%
  • Beta1.2284
Data delayed at least 15 minutes, as of Feb 06 2026 17:00 GMT.
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Notice
Important Notice
Please note that effective 5th February, 2026 the Financial Times will no longer publish or present securities from the Nairobi Stock Exchange.

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About the company

Adtraction Group AB is a Sweden-based company operating in digital marketing via partners. The company is active in two verticals, e-commerce and finance, where Adtraction develops and operates a platform that connects advertisers, who want to increase their sales, with various forms of partners, such as digital magazines, influencers, bloggers, forums, mobile apps and price comparison sites , which wants to generate revenue based on its content and its visitors. Adtraction's platform functions as a marketplace for digital marketing where the buying side consists of advertisers and the sales side of partners. Advertisers work with partners to market their products or services online, and pay commissions through Adtraction when this generates sales. Adtraction has local offices in eleven countries in Europe, with headquarters in Stockholm.

  • Revenue in SEK (TTM)1.18bn
  • Net income in SEK-23.05m
  • Incorporated2021
  • Employees118.00
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Peer analysis

Key Information
CompanyRevenue (TTM)Net income (TTM)Market capEmployeesPrice/earnings (TTM)Price/book value (MRQ)Price/cash flow (TTM)Price/sales (TTM)EPS (excl. extraordinary items, TTM)EPS (incl. extraordinary items, TTM)Revenue per share (TTM)Book value per share (MRQ)Asset turnover (TTM)Inventory turnover (TTM)Receivables turnover (TTM)Revenues per employee (TTM)Return on avg assets (TTM)Return on avg assets (5 yr avg)Return on investment (TTM)Return on investment (5 yr avg)Gross margin (TTM)Gross margin
(5 yr avg)
Net profit margin (TTM)Net Profit margin
(5 yr avg)
Quick ratio (MRQ)Interest coverage (TTM)Total debt to capital (MRQ)Payout ratio
(5 yr avg)
Revenue
(YOY change %)
Revenue
(5 yr growth rate)
Net income
(YOY change %)
Net income
(5 yr growth rate)
Capital expenditure
(5 yr growth rate)
Dividend
(5 yr growth rate)
Casta Diva Group SpA1.31bn10.49m244.30m174.0014.802.005.060.18710.16420.16428.421.221.364,655.903.95715,988.701.200.7093.842.1522.3518.890.88770.47821.373.060.787--9.9728.31-42.99--44.64--
Media 6 SA868.35m-49.81m263.73m569.00--0.9702--0.3037-1.97-1.9734.329.691.184.695.44143,124.80-6.78-0.2827-11.75-0.460838.7040.10-5.74-0.25580.7642-10.800.4723---7.503.63-5,069.15--32.09--
Acquazzurra SpA196.78m-7.18m289.24m22.00--7.06--1.47-0.2607-0.26077.141.491.586.653.63802,410.40-5.77---12.10--5.6010.34-3.650.31691.10-16.560.164---25.57-7.18-671.34------
DigiTouch SpA412.56m17.76m294.13m365.0016.281.416.350.71290.12190.12192.831.410.7363--1.88109,608.603.173.485.566.3167.4954.134.304.391.213.900.391219.36-7.451.66-16.6948.13-12.97--
ISPD Network SA1.58bn13.66m323.91m513.0023.4321.719.030.20470.0870.08710.080.0942.21--4.92272,789.902.232.319.877.9433.3139.721.011.46--1.020.9284--11.4743.98-116.57--19.85--
System1 Group PLC444.78m34.78m335.12m191.009.661.906.290.75350.22260.22262.851.131.84--4.91216,820.4014.4010.6620.7817.5787.6585.677.826.93----0.073214.6124.678.00120.02---8.2737.97
Hopscotch Groupe SA3.29bn38.35m404.75m723.0010.671.274.290.12311.161.16101.659.771.521,260.084.02394,772.102.061.515.184.3332.5735.911.351.141.143.220.64290.0017.5710.025.604.3525.60--
Promotica SpA1.10bn25.10m426.84m125.0017.051.6611.180.38640.13850.13856.071.421.212.753.261,025,870.002.654.677.2112.7516.8916.082.193.780.68872.880.5287--13.6521.01-49.53-5.1439.25--
TradeDoubler AB2.21bn16.19m470.30m360.0028.831.156.690.2130.26640.266436.856.652.03--5.476,049,734.001.491.553.583.7622.0920.830.73320.921--13.370.16690.006.3711.82-112.60--10.69--
Adtraction Group AB1.18bn-23.05m481.61m118.00--1.959.980.4095-1.51-1.5177.8614.882.32--18.679,720,716.00-4.752.17-8.624.8019.4118.78-2.050.8741----0.00---10.5517.98-862.74--68.36--
PC Iletisim Ve Medya Hizmtlr Sny Tcrt AS1.63bn62.68m558.41m183.008.911.547.770.3422.562.5666.6614.772.37--6.9043,345,050.009.1010.3619.8229.727.478.023.844.43----0.0068---22.1051.69-44.66106.0298.13--
Infas Holding AG671.11m14.21m614.17m524.0042.605.7914.920.91520.15020.15026.901.111.2920,847.1327.49120,574.202.721.573.842.8950.3257.352.101.731.783.840.65154.5830.4313.55725.02-22.9941.61--
Data as of Feb 06 2026. Currency figures normalised to Adtraction Group AB's reporting currency: Swedish Krona SEK

Institutional shareholders

0.02%Per cent of shares held by top holders
HolderShares% Held
FCG Fonder ABas of 31 Mar 20253.22k0.02%
Data from 30 Dec 2025 - 30 Dec 2025Source: FactSet Research Systems Inc.
Data Provided by LSEG
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